StatusBrew
Why This is an Opportunity
Status reports are universally hated by the people who write them AND the people who read them. Turning a 45-minute chore into a 2-minute form fill is the kind of obvious-in-hindsight improvement that agencies would pay for per-project.
Key Pain Points
- •Compiling weekly status updates from 6 people into one coherent email takes an hour every Friday
- •Developers write updates full of technical jargon that confuses clients
- •Clients complain they don't know what's going on, even though you send updates (that they don't read because they're ugly walls of text)
- •The project manager becomes a full-time translator between the dev team and the client
Original Discovery
Every agency and dev shop has that awkward Friday ritual of compiling status updates from the team into something the client won't fall asleep reading. StatusBrew gives each team member a quick 2-minute form (what shipped, what's blocked, what's next), then auto-generates a clean, branded client-facing status report with the right level of detail — no jargon, no internal drama. Clients get a beautiful email, you get your Friday afternoons back.
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