SplitTest Kitchen
Why This is an Opportunity
Food content is massive and recipe creators are always tweaking — but they're flying blind on what their audience prefers. This is a genuinely novel angle that food bloggers would share like crazy because the polls themselves are engaging content.
Key Pain Points
- •You post a recipe and people say 'loved it!' but you have no idea if the alternate version you tested would've been better
- •Recipe comments are a wasteland of 'I substituted everything and it was terrible' — no useful signal
- •Food bloggers iterate on recipes but have no structured way to capture what works and why
- •There's no engaging way to involve your audience in recipe development
Original Discovery
Food bloggers and recipe creators have zero idea which version of their recipe people actually prefer. SplitTest Kitchen lets you publish two versions of a recipe side-by-side (like 'butter vs. oil in brownies'), readers vote and leave notes, and you get real data on what your audience actually likes. It's A/B testing but for cooking.
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