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SetStone

Why This is an Opportunity

Tattoo artists are notoriously overwhelmed by their inboxes and most still manage bookings through Instagram DMs. This is a straightforward form + dashboard build for a community that's vocal, loyal, and willing to pay for something that saves their sanity.

Key Pain Points

  • You have 300 unread DMs and no way to sort serious inquiries from people asking 'how much for a small tattoo?'
  • Clients send reference photos across DMs, email, and texts and you can never find them when it's time for the appointment
  • You spend 2 hours a day just responding to booking inquiries instead of actually drawing
  • There's no good way to manage a waitlist — you just tell people to 'check back in a few months' and they either forget or keep messaging you

Original Discovery

For tattoo artists who are drowning in DMs. A booking page where clients fill out exactly what they want — reference images, placement, size, budget, availability — in a structured form instead of a chaotic Instagram DM thread. Artists see everything in a clean queue, can accept/decline/waitlist, and clients stop asking 'hey did you see my message?' every 3 days.

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