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RetainerPulse

Why This is an Opportunity

This is one of those 'every agency owner just felt a pang of recognition' problems. The build is straightforward — time entries, budget math, email alerts — but the insight it delivers is genuinely valuable. Agencies would pay for this on day one.

Key Pain Points

  • You find out you over-serviced a retainer client by 60% AFTER the month closes and it's too late to bill for it
  • Account managers have no real-time visibility into how much budget is left so they keep saying yes to requests
  • Your most demanding client is on your cheapest retainer and nobody noticed for 6 months
Market Opportunity
Agency Time Tracking & Resource Management Software Market
Current Size (2026)
$1.9B
Projected (2036)
$5.7B
CAGR
11.9%
This market is projected to grow 208% over the next 10 years, reaching $5.7B by 2036.

Original Discovery

Agencies on retainer deals constantly over-service clients without realizing it until the month's over and they've burned 40 hours on a 20-hour retainer. RetainerPulse is a dead-simple time-against-budget tracker where each retainer client gets a visual 'fuel gauge' that fills up as hours are logged. When a client hits 75% of their monthly hours, it auto-emails the account manager. At month-end, it shows which clients are profitable and which are quietly bleeding you dry.

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