Localized Event Promotion Dashboard
Why This is an Opportunity
Event promotion is currently a fragmented and time-consuming process without a centralized tool for posting and tracking. This proposed dashboard addresses these issues by enabling users to schedule posts and monitor engagement from a single interface, thereby reducing the need for repetitive manual posting and minimizing the risk of errors.
Key Pain Points
- •Posting to each platform manually is repetitive and inefficient.
- •No single tool currently offers both scheduling and analytics, leading to disjointed workflows.
- •Tracking engagement requires switching between multiple apps, which is cumbersome.
- •Updating multiple events manually is prone to errors without automation.
Original Discovery
Local event organizers face challenges in managing and promoting their events due to the lack of a centralized tool. They often resort to manual posting and updating across various social media platforms, which is time-consuming and inefficient. A dashboard that allows for scheduling posts and tracking engagement across these platforms could significantly streamline their efforts.
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