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GrowLog

Why This is an Opportunity

The houseplant community is massive, obsessive, and underserved by tech. Existing plant apps focus on identification, not ongoing care tracking. The social/shareable angle gives it viral potential, and the CRUD + photo upload + reminders stack is a perfect weekend project.

Key Pain Points

  • You have 40 plants with different watering schedules and you're tracking it all in your head (poorly)
  • That rare monstera you paid $200 for is slowly dying and you can't remember when you last fertilized it
  • Plant apps are all about identifying plants, not actually helping you keep them alive long-term
  • You want to show off your collection online but Instagram posts don't capture the full picture
Market Opportunity
Plant Care & Garden Management Mobile App Market
Current Size (2026)
$0.3B
Projected (2036)
$1.4B
CAGR
15.7%
This market is projected to grow 331% over the next 10 years, reaching $1.4B by 2036.

Original Discovery

For plant parents who are way too into their hobby (you know the type). GrowLog lets you catalog every plant you own, log watering/feeding/repotting with one tap, set smart reminders based on each plant's actual needs, and track growth with photo timelines. The secret sauce: a public plant collection page you can share, because plant people LOVE showing off their collection.

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