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Freelancer Capacity Planner for Creative Agencies

Why This is an Opportunity

Agencies struggle with manually updating and accessing freelancer data, leading to underutilization and project delays. Our app enables dynamic updates and provides visual insights into resource availability, matching skills to tasks efficiently. This is a straightforward CRUD application with visual dashboards.

Key Pain Points

  • Requires constant manual updates in spreadsheets
  • Projects mismatch due to outdated availability data
  • Inability to quickly visualize freelancer capacity
  • Wastes time pinging freelancers individually
  • Risk of overbooking resources
Market Opportunity
Freelancer Management Software for Creative Agencies
Current Size (2026)
$4.5B
Projected (2036)
$15.2B
CAGR
12.0%
This market is projected to grow 238% over the next 10 years, reaching $15.2B by 2036.

Original Discovery

Creative agencies often manage fluctuating workloads with a pool of freelancers. Tracking availability and skills is currently handled via spreadsheets, which don't dynamically adapt to real-time changes in project scope or freelancer capacity. A web app that visualizes capacity and matches projects with available freelancers could optimize resource allocation.

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