Back to Opportunities

ColdOpen

Why This is an Opportunity

Agencies literally win or lose six-figure deals based on case studies, but everyone's are terrible PDFs or bland blog posts. A tool that makes them look incredible with minimal effort is an easy sell at $39/mo.

Key Pain Points

  • Writing case studies feels like homework so they never get done, and you lose deals because your portfolio is empty
  • Your best work is trapped in a Google Drive folder that no prospect will ever see
  • Designers spend hours making case study pages look good when the content is just metrics + screenshots + a quote
  • Sharing a PDF case study in 2025 makes your agency look like it's stuck in 2012
Market Opportunity
Agency Portfolio & Case Study Content Creation SaaS Market
Current Size (2026)
$1.8B
Projected (2036)
$6.7B
CAGR
14.0%
This market is projected to grow 271% over the next 10 years, reaching $6.7B by 2036.

Original Discovery

Agencies and consultancies spend stupid amounts of time writing case studies that nobody reads because they're all the same boring format. ColdOpen turns your project data into punchy, scrollable case study pages with a unique visual template — think 'Stripe's documentation design quality' but for showing off your client work. Drop in the details, pick a vibe, get a shareable link.

Ready to Build This?

Sign up to save this opportunity and get your personalized MVP kit. Includes domain name suggestions, boilerplate code, and AI prompts to build your MVP rapidly.

Free MVP kit • Domain finder • Starter code